target market — Blog — Creative License Business Consulting

Gender Differences - Understanding Your Market

Once you know who your customer is, why they go online, and how they like to engage with a business, meet them where they are.

Chanel CurryApril 19, 2021target market, gender, women, woman, man, men, differences, digital, preferences, marketing, business, entrepreneurship

User Personas vs. User Profiles

User Personas and Profiles help define your customer base and give insight to how they want to interact with you.

The 4 Levels of Determining Market Opportunity

Defining your total market size is a vital factor to fully understanding your business and industry.

Chanel CurryMarch 29, 2021market size, market, target market, strategy, marketing strategy, small business, business

Defining a Target Market

When you are preparing to launch a new business or product, one of the first steps you should take is defining a target market.

Chanel CurryMarch 8, 2021demographics, psychographics, target, market, target market, customers, strategy, business

The Difference Between Demographics and Psychographics

Many times, business owners only pay attention to customer demographics and don’t think further into the whole person such as their hobbies or where they spend their time.

Chanel CurryMarch 1, 2021difference, demographics, psychographics, target market, market, business, marketing, strategy